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October 31, 2014
One of the most popular night portals in Africa approached TechSors with this unique project. We were asked to turn their plain old fashioned website to a fully optimised, fresh powerhouse site. They had one goal in mind, increase the time on site and reduce their bounce rate. We were required to take their old look-&-feel, freshen it up with a sleek design and connect the whole website to WordPress. Apart from design, UX and development. Our marketing minds were also involved in this project, implementing various on the events, advanced tracking and CRO techniques to meet their goals.